Responsible for curating, developing, writing and proofing a wide range of content across Hy-Vee’s marketing channels. Primary canvas will be social, digital, web and video with some print sprinkled in. Ideal candidate is natural storyteller with a passion to engage with consumers through useful, usable and innovative content, has a keen sense of organization, thrives under pressure and loves punctuation. Reporting Relations. Accountable and Reports to: Assistant Director, Video Content; Vice President, Brand & Creative. Positions that Report to you: None. Primary Duties and Responsibilities:Write clever, engaging copy across a variety of digital platforms (including, but not limited to social media, emails and newsletters, Hy-Vee.com, Hy-Vee’s App and SMS Texts). Collaborate and brainstorm with Content Team on original ideas for channel marketing campaigns and their respective outputs. Responsible for day-to-day management of copy process start to finish. Create, proof and edit written content with correct spelling and grammar. Ensure copy tone and style are on brand, consistent, and support strategic business goals across all Hy-Vee print and digital platforms. Implement best practices for entertaining and informative copy content across various digital properties (including social media and paid campaigns) while applying proper tagging and SEO where applicable. Stay relevant with industry trends and follows emerging social and digital channels and marketing tactics to elevate content. Report analytics of content performance for responsible platforms with support from data team. Able to handle whatever comes your way, manage deadlines and adapt to changing priorities in a fast-paced environment. Responsible for following strict timelines. Secondary Duties and Responsibilities. Performs other job-related duties and special projects as required.