Chief Operating Officer-Heavy Equipment

Austin

Thursday, 23 April 2026

The Chief Operating Officer (COO) is a key member of the executive leadership team and is responsible for translating the CEO’s strategic vision into day-to-day operational execution. This role oversees the dealership’s core functions—sales, rental, service, parts, logistics, and fleet management—with a focus on profitability, efficiency, and sustainable growth. The COO will drive operational excellence across all branches, implement scalable processes and systems, and lead cross-functional teams to deliver exceptional performance. This executive will also partner closely with the CEO on strategic initiatives such as geographic expansion, OEM negotiations, and post-acquisition integration. Key Responsibilities Strategic Leadership: Develop and execute operational strategies aligned with the company’s growth objectives and the CEO’s vision. Operational Excellence: Oversee daily dealership operations, including Parts and Service Departments, to maximize productivity, utilization, and customer satisfaction. Process Improvement: Implement policies, procedures, and automation tools (e.g., ERP, WMS) to streamline workflows and improve efficiency. Team Leadership: Recruit, develop, and motivate high-performing teams across sales, rental, service, and branch management. Operations Management: Lead equipment sales, rentals, logistics, maintenance, and fleet operations across multiple locations. Data-Driven Decision Making: Establish performance dashboards and analyze metrics to guide operational and strategic decisions. Asset & Inventory Management: Manage the full lifecycle of heavy equipment, including new and used equipment acquisitions, fleet rotation, and rental purchase options (RPO). Financial Stewardship: Develop and manage operating budgets, capital expenditure plans, and revenue forecasts; oversee P&L performance and gross margin targets. Strategic Growth Initiatives: Support expansion into new markets, OEM relationship management, and integration of acquired businesses. Customer & Vendor Relations: Build and maintain executive-level relationships with key customers, OEMs, and strategic suppliers. Performance Tracking: Implement and monitor KPIs such as Mean Time to Repair (MTTR), Right First Time (RFT), equipment utilization, and technician efficiency. Requirements Experience: 10–15 years of progressive leadership experience within heavy equipment, construction machinery, or industrial distribution environments. Education: Bachelor’s degree in Business, Engineering, or a related field required; MBA strongly preferred. Industry Expertise: Deep understanding of dealership operations, including rental fleets, depreciation strategies, RPO programs, and regulatory/safety compliance. Leadership Capability: Proven success leading multidisciplinary, geographically dispersed teams and building a high-performance culture. Executive Skills: Exceptional communication, negotiation, and relationship-building abilities, with a hands-on yet strategic leadership style. Analytical Acumen: Strong financial and operational analytics skills with a track record of data-driven improvement initiatives. Benefits Competitive executive compensation package with performance-based incentives Comprehensive health, dental, and vision benefits Retirement plan with company contribution Vehicle allowance or company vehicle (as applicable) Executive-level autonomy and influence within a growing organization Opportunity to play a pivotal role in shaping the future of a market-leading dealership

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