The Director of U.S. Marketing for Structural Heart is a strategic and execution-focused leader responsible for driving US Commercial Marketing strategy, demand generation, brand positioning, and revenue growth in close alignment with the Global Commercial Marketing and the US Commercial Sales organization at Medtronic Structural Heart. This role reports directly into Sales leadership and serves as a key partner to Sales in developing and executing go-to-market strategies that accelerate pipeline creation, conversion, and customer expansion. They will also have a dotted line relationship with the Global Commercial Marketing team. This dynamic and collaborative leader will ensure that programs, resources, communications, and content created from Global Commercial Marketing are leveraged to drive sales goals and performance in US commercial execution. At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. In-person exchanges are invaluable to our work. We’re working a minimum of 4 days a week onsite as part of our commitment to fostering a culture of professional growth and cross-functional collaboration as we work together to engineer the extraordinary. A Day in the Life:1. US Commercial Marketing Strategy and Insight Ownership. Own the market model and 10 quarter forecasts for the US SH Organization. Develop key assumptions and provide critical market insights that drive US long term strategic plan. Develop the yearly marketing plans and quarterly marketing action plans for the US Commercial Organization in collaboration with Global Commercial Marketing 2. Revenue & Sales Alignment. Partner with Global Commercial Marketing and Sales leadership to develop and execute integrated go-to-market (GTM) strategies aligned to revenue targets. Align campaign planning, messaging, and targeting to sales priorities (customers, segments, and accounts)Establish and nurture a connection between Global Commercial Marketing and US Commercial Sales (lead quality, follow-up, conversion expectations)Actively Participate in Quarterly Business Reviews, Global Commercial Marketing and Sales staff meetings, integrated planning process, strat planning, marketing, functional and sales planning cycles 2. Demand Generation & Pipeline Development. Optimize full-funnel performance: awareness ? engagement ? conversion ? revenue for US programs in close collaboration with the Global Commercial Marketing Operations team. Drive high-impact campaigns in collaboration with the Global Commercial Marketing that generate qualified leads and accelerate Medtronic SH product usage for the right patients. Continuously refine targeting, segmentation, and buyer journeys 3. Account-Based Marketing (ABM)Partner with Sales to identify target accounts and leverage Global Commercial Marketing organization to pull through tailored marketing programs and content. Communicate US Program impact to key stakeholders to ensure prioritization and investment for AOP planning 4. Field & Sales Enablement Marketing. Develop tools and content in collaboration with Global Commercial Marketing organization that empower sales teams (pitch decks, case studies, competitive positioning, ROI messaging)Support regional and field marketing initiatives tied to local sales goals. Ensure consistent messaging and value propositions across all sales interactions 5. Brand, Messaging. Adapt (and inform) global or corporate brand strategy to the U.S. market in alignment with revenue goals. Ensure messaging resonates with target customers and supports differentiation in competitive markets. Maintain consistency while optimizing performance-driven marketing 6. Data, Analytics & Performance Management. Own marketing KPIs tied to revenue (pipeline, share, ROI)Build dashboards and reporting frameworks in partnership with Sales and Marketing Operations. Use data-driven insights to continuously optimize campaigns and investment allocation 7. Cross-Functional Leadership. Collaborate closely with Sales, Global Marketing, Medical Education, and other commercial functions across SH to execute US Commercial marketing strategy. Act as the voice of the US customer and market within the Global Commercial marketing organization. Must Have:10 years of marketing experience, with significant focus on demand generation and revenue marketing (advanced degree and 8 years..7 years of proven experience supporting or reporting into Sales organizations and having accountability to a Global marketing organization. Nice to Have:Strong analytical and financial acumen. Experience leading cross-functional go-to-market initiatives. Strong track record of driving measurable pipeline and revenue impact. Deep understanding of marketing funnels, sales cycles, and CRM systems (e.g., Salesforce)Experience with account-based marketing and sales enablement For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C. F. R. § 214.2(h)(4)(iii)(A) is required. Physical Job Requirements. The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.